The Content Counsel

Bold Content For Brands That Mean Business

THE CONTENT COUNSEL

Not just content. Positioning. Presence. Power. For brands built to be remembered.

Hi, Im Prakriti Jhingran

Founder of The Content Counsel

With a legal background and 3+ years in the content game, I know how to translate your technical brilliance into content that clicks.
I treat your brand like my own, obsessed with quality, voice, and building trust with your audience. If you want smart strategy, not just "pretty posts," let's talk.

Hi, Im Prakriti Jhingran

Founder of The Content Counsel

With a legal background and 3+ years in the content game, I know how to translate your technical brilliance into content that clicks.
I treat your brand like my own, obsessed with quality, voice, and building trust with your audience. If you want smart strategy, not just "pretty posts," let's talk.

Experts Offline, Invisible Online?

You're brilliant at what you do. You've built trust with clients face-to-face. But online? No time to post. No clear content plan. And no one really gets your niche. Your competitors with weaker credentials are stealing the spotlight.

You’re being underestimated, simply because you're underrepresented.

OUR SOLUTION

At The Content Counsel, we help bold brands, professional firms, and solo experts turn technical knowledge into engaging, strategic content. Strategic content that turns your expertise into authority and your authority into clients

Content Strategy

Monthly roadmaps designed around your goals and audience

Content Creation

Reels, carousels, blogs, memes, and more, all done for you

Social Media Management

Posting, engagement, analytics - we handle it all

Ghostwriting

Thought leadership and authority building (LinkedIn specialist)

Visual Design

This method allows us to achieve success in problems of all levels.

Pitch-Ready Decks & Audit Offers

To help you convert lurkers into leads. We don’t do random posts. We build ecosystems.

What We Do

Content Strategy & Planning

Custom monthly strategy that aligns with your brand voice, goals, and audience.
Social Media Management

End-to-end management of Instagram, LinkedIn, Facebook & more -scheduling, posting, engagement.
Reels & Video Content Creation

Scroll-stopping, high-performing video content, from scripting to editing.
Graphic Design

Bold, on-brand visuals that educate, engage, and convert.
Copywriting

Magnetic captions, value-packed blogs, thought-leadership posts, email copy.
Ghostwriting for Founders & Professionals

LinkedIn posts and articles crafted to sound like you — only sharper.
AI-Optimised Content Systems

AI-assisted workflows to boost content volume, quality, and speed without sacrificing personality.
Content Audits & Strategy Intensives

One-time or ongoing audits to find gaps, scale strengths, and future-proof your brand.
Website & Landing Page Copy

Words that work, web copy that’s clear, compelling, and conversion-led.
Launch Campaigns & Event Marketing

Content and assets tailored to product/service launches, webinars, or announcements.

Testimonials

I worked with Prak for three years and have to say she did wonders for taking our legal ideas and expressing them into the social media space. This gave us great reach and status with clients and potential clients to see what we were doing and what we were doing. Prak understands the law, PR and also the impact that social media can provide to any professional services firms. With AI encroaching into the legal profession and potentially impacting fees, it is more important than ever to show pre eminence. Prak is a great "go to" and works completely independently and would be great hire for smaller firms to get their own pre-eminence.

Grantley Abbott

Chairman of the Succession, Asset Protection and Estate Planning Advisers Association (SAPEPAA), Director of LY Legal, Legal Back Office and Lightyear Training Group

Prakriti produced creative and high-quality content for 15 different brands across 45 social media channels. From legal and finance to SMSFs, estate planning, bookkeeping, marketing and more, Prakriti took on complex topics and turned them into clear, engaging posts that connected with audiences. She doesn’t just write well, she thinks strategically, keeps up with trends, and designs visuals that stop the scroll. Whether it was a launch campaign, a fast turnaround, or a regular content calendar, she approached every project with care, consistency and creativity. Prakriti is organised, calm under pressure, open to feedback and great at problem solving. She became a trusted part of our team and made a noticeable impact on the quality of our content. She is reliable, versatile and brings real value wherever she works. We wholeheartedly recommend her to any organisation lucky enough to have her.

Michael Jeffriess

Group CEO, LightYear Docs, We Love Group and Naked Accounting

I’ve had the pleasure of working with Prak, and she is an absolute standout in the accounting and advisory content space. Her ability to take technical topics and turn them into engaging, professional digital content is second to none. Prak’s attention to detail - from spelling and grammar to overall messaging - ensures everything she delivers is polished and on point. Beyond her skills, she’s incredibly friendly, collaborative, and hardworking, making her a joy to work with.

Kylie Holland

Social Media Manager, We Love Marketing

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Let’s make your brand unforgettable and unstoppable.

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The Content Counsel